Introduction

You've probably already spotted him: a little round cloud with pink cheeks and a blue star above his head. He floats on the home page, he advises you on your size, and he sulks a little when your basket is empty.

His name is Nuno, and he's a bit like the heart of Lil' Cloud. It was about time we introduced him properly.

Where does Nuno come from?

Take a good look at our logo: a little window open onto the sky. One evening, one of the clouds lounging there found the sky a little too big and a little too cold. He slipped through the window, landed on a pile of laundry fresh out of the dryer… and never left.

Since then, Nuno has had a mission: to check that every Lil' Cloud garment is soft enough to make you want to snuggle into it. He brought the brand's blue star with him, and always keeps it close.

His ID card

• Name: Nuno
• Species: little cloud, “extra fluffy” category
• Distinguishing feature: a blue star and cheeks that are always pink
• Loves: cuddles, throws, evening herbal teas and lie-ins
• Dislikes: scratchy labels and tight elastic
• Hidden talent: falling asleep absolutely anywhere

Nuno's six moods

Clouds change shape. Nuno mostly changes mood.

• Happy: his everyday mood, a calm little smile.
• Cuddly: eyes crinkled with joy. It's the “I've just put on my favourite pyjamas” mood.
• Sleepy: eyelids closed. He does that a lot. A LOT.
• Surprised: eyes wide open. Usually when a new collection arrives.
• Wink: when he has a good tip to whisper to you, like the pack of 3.
• Sad: rare, but it happens. An empty basket or a page that can't be found, and off he goes making it rain.

Tip: if you see him sad, a single click is often enough to bring his smile back.

Where to spot Nuno on the site

Nuno can't sit still. A little treasure hunt:

1. On the home page, he floats gently above the clouds.
2. When you add an item to your basket, he showers you with a little rain of clouds to celebrate.
3. On product pages, he helps you find your size with the “Find my size” button.
4. In The Cloud Journal, he signs our posts and our quizzes.
5. In your “My cloud” area, he looks after your loyalty points.
6. If your basket is empty, he sulks. A little.
7. If you get lost on a page that doesn't exist, he cries in the rain. Click the sun to cheer him up!

Found them all? Nuno is proud of you.

And you, which cloud are you?

Nuno loves seeing where his clothes travel. Show him your cosy moment by sharing your photo with #MonLilCloud: the softest ones will join the gallery on the home page.

And next time you bump into him, give him a little wave. He might pretend to be asleep, but he's seen you.

Discover the collections · Take the “Which cloud are you tonight?” quiz